Archives for May 2011

Announcing New Career Center and Online Training Resources from the Alliance

The Alliance for Massage Therapy Education announces the launch of two new programs that will provide important benefits and services to the education community. Both programs based on the Alliance website, and are available to members and non-members alike.

The Alliance Career Center is an online recruitment resource for massage therapy schools that are seeking to hire new administrative staff or faculty members. In contrast to broad-spectrum employment websites, the Career Center will feature listings targeted specifically to the massage education sector. All those who are seeking teaching and administrative positions at a massage therapy school can post their resumés to the Alliance Career Center FREE of CHARGE. All massage therapy schools are invited to place their recruitment ads on the site.

This valuable service has been developed in partnership with Boxwood Technology, a leading provider of recruitment solutions for associations. The cost for a posting a 30-day job listing is significantly less than the major national boards. And Alliance Gold Level school members get a $100 discount off the regular price of each job listing. Until July 1, massage schools that become Gold Level members will get special introductory pricing on their first job listing on the Career Center.

The Alliance Online Training Center is a comprehensive resource to meet the ongoing professional development needs of the massage education community. The Training Center features more than 90 different courses in 10 subject areas – designed to enhance the knowledge and skills of massage school teachers, administrators and program directors, and continuing education providers. These highly effective learning experiences are facilitated by experts in each subject, and include the ability to interact with faculty who are available to coach the learning process and answer questions. The online delivery of these courses makes the process both affordable and convenient for busy professionals.

This service has been developed in partnership with MaxKnowledge, a leading provider of professional development for the career education sector. Access to courses is via Enrollment Key, and is available to the entire massage education community. Alliance Gold Level Members receive a $20 discount on every course, and their first full course is FREE. Both Alliance members and non-members alike may register on the Training Center to get FREE access to more than 20 tutorials and invitations to ongoing webinars.

Alliance Offers New Vision for National Certification

The Alliance for Massage Therapy Education announces the publication of a position paper entitled, The Optimal Role of National Certification in the Massage Therapy Field. Authored by Alliance Executive Director Rick Rosen, MA. LMBT, this paper is based on perspectives gathered from the education community, conversations with leaders of other stakeholder organizations, as well as a careful analysis of the structure and function of mature professions.

The Alliance is proposing a dramatically different operational model for the National Certification Board for Therapeutic Massage & Bodywork (NCBTMB). This is needed because the core components of licensure and certification in the massage therapy field have been reversed.

According to Rosen, “Now that we have licensure in most states, entry-level certification has been rendered unnecessary and redundant as a first credentialing step for those coming into the field. NCBTMB now has an excellent opportunity to upgrade and reposition its existing national certification program to a graduate-level credential. This would take the place of its forthcoming National Certification in Advanced Practice, and would provide a solid foundation for future development of a series of specialty certification programs. Certification in specialized areas of practice is a major missing component that the field of massage therapy must have to become a full-fledged profession.”

The paper provides a historical perspective on how national certification for massage therapists came into existence as a voluntary credential in the early 1990’s, how its use shifted when the National Certification Examination was adopted by many states as a mandatory test for licensure, and how that landscape has radically changed now that more than 80% of massage school graduates are taking the Massage & Bodywork Licensing Examination.

As the Alliance is interested in solutions that both benefit its members and advance the field as a whole, a three-step reorganization plan for NCBTMB is outlined at the end of this document. In addition to the changes recommended for the structure of certification itself, NCBTMB is being encouraged to sunset its approval program for continuing education providers – and adopt the new CE approval program being developed by the Federation of State Massage Therapy Boards in collaboration with the Alliance. Once in place, this new single-source program will provide a unified system for the approval of both CE courses and providers.

CLICK HERE to download the position paper